What is the Significance of eCommerce?

in Ecommerce

We're living in the "information age" - an age in which Internet has dominated. Almost everything is available on the web! From things like clothes, groceries, books, etc. - as long as you have an internet connection, you can make purchase of any thing at all with just a few clicks of your mouse.

Because of this increase in amount of eCommerce websites on the Internet, it's becoming obvious to business owners and entrepreneurs that Internet is a HUGE place that they can leverage to expand their business' presence, reach out to more customers, and make their business much more efficient.
 
Online shopping is something we all do. It's quick, convenient and easy.
 
So, building a website with an eCommerce platform is extremely important for all business owners. Any business owner with no eCommerce platform for their business - is definitely losing out a huge chunk of potential buyers, and thus $$$'s.
 
Best thing about eCommerce is users can access them and make purchases at any time of the day - whether it's six in the evening or 4 in the morning.
 
eCommerce websites have also significantly made the 'customer experience' better as well - with help of quick support, easier access to large stores, finding products and making comparisons of specifications or features and so on.
 
It's actually not too hard to set up an eCommerce website, even though it may appear so at first. You can go two ways. All you've gotta do is purchase hosting, get a website done and install eCommerce software and boom, you're ready to make sales!
 
However, it's also not too simple, either. There are many, many things involved in eCommerce - things like making sure your website is Search Engine Optimized (so that you attract traffic from Search Engines like Google), good user-friendly design, smooth-running software, enough bandwidth and no hosting issues etc. are some of the basic necessities. To be the best, you've got to HAVE the best eCommerce platform.
 
It's super easy to outsource all the tasks like building a website too, however. But the problem is, it may be expensive. You know, first purchase a hosting package, then get the website designed, logo, other graphics, eCommerce softwares (which may cost a lot), and so on. Good news is, however, there are open source eCommerce platform alternatives too, like magentocommerce and oscommerce. But if you want to keep your hassles minimal, you can just go with a whole package that includes hosting, SEO, digital marketing, etc. There are a few services like Blueclick eCommerce that offer such services.
 
Author Box
Anish Girdhar has 3 articles online

Anish Girdhar is a writer who writes on topics ranging from eCommerce to technology. Read his latest hubpage article of Basics Basics of eCommerce, in which he writes about what eCommerce is all about and what an eCommerce platform should contain.

Add New Comment

What is the Significance of eCommerce?

Log in or Create Account to post a comment.
     
*
*
Security Code: Captcha Image Change Image
This article was published on 2011/10/20